about

The Forever Collective

We are here to revolutionize the way wedding vendors build their businesses and create a community where every professional—from seasoned veterans to passionate newcomers—can find their place at the table.

the story behind our community

No competition here.

We don't treat industry connections like mere networking opportunities or transactional relationships. We treat our community like what it should be: a genuine support system where wedding professionals in Grand Rapids and Kalamazoo can share resources, celebrate wins, and grow together. No isolation. No cutthroat competition.

the FOREVER COLLECTIVE

For the new, established and everything in between.

We believe every wedding professional deserves to be part of a thriving, supportive community that truly understands their journey. So if the thought of walking into a room full of fellow vendors who genuinely want to see you succeed makes you want to stand up and say "It's about damn time!" we're right there with you.

our motto

You don't have to be a seasoned pro to join a community of respected wedding vendors.

Wedding planner crossing the street smiling

hey, i’m Brooke

you don’t have to do it all alone!

You can’t pour from an empty cup, just like you can’t help others if you’re running on empty. It’s the same reason airlines tell you to put your own oxygen mask on first - because you have to take care of yourself before you can truly support those around you. That’s the heart behind The Forever Collective. It’s about filling your own cup through community, collaboration, and resources- so you can thrive and, in turn, uplift others in this industry. When we invest in ourselves, we create space for everyone to rise together.

A bit more about our founder

  • Fun Fact 01

    I have a weirdly specific talent where I can plug my nose with my upper lip… it’s still how I plug my nose underwater to this day!

  • Fun Fact 02

    I get a 'birthday meal' made for me and every year I ask for Mac & cheese with hot dogs… but the hot dogs have to be cut up in the mac! So good!

  • Fun Fact 03

    I have never been a purse girl and hate carrying things on me/with me 

  • Fun Fact 04

    Went to the Kentucky Derby for the first time in my life & my horse won first place!.. I should’ve been more than $40 on him!

  • Fun Fact 05

    I've been to over 9 countries and some of those include New Zealand, Australia, Ireland, London & Greece